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Postal Hub podcast


Feb 20, 2024

Carmen Cureu, Market Research Director at Geopost, discusses some of the details in the 2023 edition of Geopost's e-shopper barometer.
  • The factors driving modern e-commerce
  • Why convenience is important
  • E-commerce allowing customers to find bargains
  • Decisions shoppers make when purchasing online
  • Products need to be aligned with consumers' expectations
  • Barriers to e-shoppers returning to an e-commerce website
  • Consumers want to avoid returns
  • Cost and environmental considerations of e-commerce returns
  • Inconvenience to consumers of dealing with returns
  • Statistics on e-commerce returns
  • C2C e-commerce embraced by online shoppers
  • Social selling, and how it showcases products
  • Home delivery popularity trends
  • Tracking, rescheduling, and predictability for home delivery
  • Next day delivery, alternative delivery locations, and out-of-home delivery
  • E-commerce product categories across Europe