Ep 304: Pos Malaysia CEO Charles Brewer on transformation, strategy, and sustainability

May 10, 2023

Pos Malaysia Group CEO Charles Brewer discusses the postal operator's transformation strategy and its sustainability push:

• Board's remit to transform and turnaround Pos Malaysia
• No glitter without the basics!
• The need to focus on core logistics functions, including parcel delivery performance
• Understanding customers' needs
• The three parts of Pos Malaysia's strategy: fix the basics, transforming the core, and creating incremental value
• Competition in the Malaysian delivery sector
• Monopoly on letters, improvement in quality of service
• Different approach to regulated and non-regulated business
• Value-add for mail
• Transition from letter-centric to parcels-centric business
• Inflation and spending power - impact on parcel volumes
• Retailers in-sourcing logistics
• Start-ups and new delivery entrants
• Leveraging retail / post office network
• Communicating with the parcel recipient
• Using WhatsApp in parcel delivery notifications and interactions
• USO - letters and post offices in rural areas
• Pos Malaysia's sustainability roadmap
• Introducing electric vehicles to the delivery fleet
• Solar power in the Pos Malaysia network